Borealis, Henkel, Korozo Group launch flexible packaging containing 30% PCR plastic

        Recently, Borealis, Henkel and Korozo Group, a flexible packaging and film manufacturer based in Turkey, have collaborated to develop flexible packaging for laundry detergents containing 30% post-consumer recycled plastic (PCR) to advance the plastic cycle.

        The PCR material is provided by Ecoplast, a member of the Borealis Group. Ecoplast's high-quality low-density polyethylene recyclate has obtained ISCC PLUS and EuCertPlast certification, ensuring traceability throughout the value chain. The grade Borcycle™ CWT100VL used to make the packaging has an extremely low gel content, which can achieve high optical and printing quality, enhance shelf appeal, and has the mechanical properties required for packaging safety. Borcycle™ CWT100VL is part of Borealis’ Borcycle®M advanced mechanical recycling technology platform, which converts polyolefin-based post-consumer waste into high-performance polymers for demanding applications. As a mono-material solution, the new packaging is also easier to recycle at the end of its life. This helps keep valuable raw materials in the circular economy, ready for the cycle to start again.

        Henkel’s Circular Packaging branded detergent range is already on shelves in Central and Eastern Europe. Peter Voortmans, Global Commercial Director of Borealis Consumer Flexibles, said: “This recycled laundry detergent packaging with PCR plastic is a complete embodiment of our purpose: to reinvent essentials for sustainable living. True circular progress requires collaboration across the value chain, and by combining our innovative Borcycle™ M technology, Korozo’s expertise in flexible packaging and Henkel’s efforts to reduce the use of virgin plastics, we are demonstrating what can be achieved when we work together in the spirit of EverMinds™.”